“She 4 Empowerment’’ is the new recovery campaign promoting sustainable development for rural women in El Estor, Izabal. The project is being led by Empowering Business Latin America and its corporate social responsiblity arm Mobilizing Communities, in partnership with the Coordinating Agency for Disaster Reduction (CONRED), and the Instituto Técnico de Capacitación y Productividad (INTECAP) and the Municipality of El Estor.
The sustainable program consists of reactivating the local economy by implementing a four month certified capacity training program on tailoring and dressmaking for 20 rural women. The beneficiaries are victims of a flooding event that ocurred on August 2015, leaving 140 families homeless. The women have been refugees at the village of El Bongo for nearly 8 months.
‘’This is a first step of a series of sustainable projects that our company will implement using tools for development to reactivate the local economy for the base of the pyramid in the country. Our goal is to incentivize local job creation, reduce violence while helping to alleviate poverty,
said Mildred Espinoza, CEO/President of Empowering Business Latin America.
El Bongo is in the process of recovery and CONRED has been actively working to restore the lives of the families left homeless. According to Alejandro Maldonado, Executive Director of CONRED, ‘’Guatemala should adopt at all levels the necessary measures to reduce the effects of natural disasters with a vision towards the future to insure an integrated solution that guarantees a development that is safe and sustainable.